Appliance Insights
Issue #15 | Curated by Pine Pienaar
This Week's Main Insight: Load Shedding Is Gone, but Power Problems and Festive Buying Still Test Your Appliances
International Market
I. GE Appliances' sourdough gadget makes TIME's Best Inventions of 2026.
On 15 October GE Appliances announced that FirstBuild's Sourdough Sidekick, co-created with King Arthur Baking Company, was named one of TIME's Best Inventions of 2026. The same day, GE Appliances was named Large Manufacturer of the Year by the Kentucky Association of Manufacturers. It's a good reminder that some of the most interesting appliance ideas now come from small, focused kitchen gadgets rather than the big white goods.
II. Haier's half-year results show where the growth is.
Haier Smart Home reported first-half 2026 revenue of RMB 152.12 billion and net profit of RMB 10.32 billion. The company says GE Appliances gained share in the US, Europe grew 4.9%, and South Asia grew 17.1%, with India up more than 20% in local currency. These are the six-month figures released in late August, but they remain the clearest picture yet of how the world's biggest appliance group is doing.
III. Big US fridge discounts show how hard brands are fighting for shoppers.
Earlier this month, Lowe's cut prices of 30 to 40% on big-ticket appliances: a Samsung Bespoke AI French door fridge from $3,399 to $2,299, an LG Craft Ice French door fridge from $3,699 to $2,199, a GE 27 cu. ft. French door fridge from $2,599 to $1,699, and a Whirlpool top-load washer and dryer at $499 each. That particular sale ended on 7 October, but it shows how aggressively the big brands are discounting ahead of Black Friday.
South African Market
I. Kwikot is gaining ground on the geyser market under Haier.
Haier says Kwikot's share of South Africa's water-heater market has risen by 10 percentage points since Haier acquired the brand. It's one of the clearest signs yet that Haier's local push is working, and it is happening in the one appliance category that drives most households' electricity bills.
II. No load shedding, but "load reduction" and power quality still matter.
Eskom has now gone more than 500 days without load shedding. But load reduction, the localised cuts in overloaded suburbs, still affected around 247,000 of 1.69 million customers in mid-September, with cuts typically scheduled for 05:00 to 09:00 and 17:00 to 22:00, and the programme is due to end in March 2027. Eskom's Homeflex tariff also moved to summer pricing on 1 September, with a lower peak rate for households on time-of-use tariffs. Repeated cuts and restarts are still hard on fridges, freezers and electronic controls.
From Me
This week's appliance: Chest Freezers and Fridges (and Power Cuts)
If you live in an area that still gets scheduled cuts, keep the freezer door closed. A full, closed freezer will keep food frozen for roughly 48 hours, a half-full one for about 24. When the power returns, switch off or unplug the appliance for about five minutes before it restarts, because a compressor trying to restart against built-up pressure is a common cause of burnt-out compressors and blown start components. A decent surge protector or a plug-in time-delay device is cheap insurance, especially for fridges and freezers that run all night.
Recycling reminder: With the festive season coming, upgrades and gifts are when old appliances and gadgets pile up. eWASA's festive-season advice is simple: sort what you have into working, outdated-but-usable and broken; sell or donate what still works; and take the rest to an authorised drop-off point. Their listed municipal drop-off sites include three in the Kouga municipality, which is handy if you are in the Jeffreys Bay or Humansdorp area. Wipe any data first, and when you shop, choose repairable, durable appliances with a proper warranty, so the next one lasts longer.
More everyday appliance care over on the blog, worth a read before the festive rush: highpoint.blogspot.com
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Cheers,
Pine Pienaar
Port Elizabeth (Gqeberha) — All Appliance Repairs